Thumbnail Ideas

We have now settled on an idea to have a window cleaner who is cleaning the windows of a huge skyscraper on a hot sunny day. He gets thirsty and needs to have a drink so decides to drink a can of Red Bull from his ice cooler box. As he travels across his cradle to get the Red Bull we see that the wind picks up shaking the cradle forcefully. Once getting his Red Bull he leans back on the railing to relax but suddenly the wind picks up even more and throws him of the edge. As he falls we see him reaching for the can just closely brushing it with his finger tips. CUTs to him landing in a skip with a puff of smoke, at which the slogan appears: No Red Bull, No Wings.

After a little more consideration we decided to add another character to not only make the advert a little more interesting but also lengthen and add more animation as with two animators the work load was seeming a little scarce between us.

So now it follows as similar premise  however none of the wind blowing the cradle instead we have the silhouette of a bird flying past the camera to add suspense.

So the character gets the Red Bull as normal but when he leans on the rail this time the bird comes swooping in and cuts one of the cables supporting the basket causing it to fall thus forcing the window cleaner out.

As he falls he again gets painstakingly close to catching the can in mid air in order to achieve his 'Red Bull gives you wings' but just as he gets close enough the bird swoops in a steals the can leaving the man to plummet to his death.

As we see the dust billow from the skip we pan across to see the bird sipping from the can and the last shot is it staring into the camera with evil eyes.

Finally white background a crumpled can falls into view and the slogan starts
'The Birds Want Their Wings Back'